Sales & Marketing Manager at Adexen Recruitment Agency

Adexen Recruitment Agency is mandated by a world class producer of fabricated and galvanized steel structures to recruit a sales and marketing manager for its operations in Lagos
This position is based in Lagos- Nigeria.

Our client is a world class producer of fabricated and galvanized steel structures with international reputation of over 20 years in the industry

Foster strategic partnerships and relationships with existing as well as potential customers.Identify key players in the Power industry and ensure interplay between them and the company.Oversee the development of marketing strategies and plan for the company.Coordinate market research and intelligence activities geared towards providing market information for decision-making – market trends, buyer values, competitors, SWOT etc.Facilitate the articulation of product development strategy along defined market product segments.Liaise with Research & Development/Engineering departments to coordinate the development of new products that meet customer/ market needs and expectations.Develop pricing strategies, bearing in mind company objectives and customer satisfaction.Ensure ongoing collaboration with fabrication, galvanization and steel rolling managers to determine effective pricing of products.Generate regular reports on marketing activities.Anchor the development of the sales strategy and programmes to achieve the company’s sales revenue targets.Participate in periodic sales planning and budgeting, monitor implementation and performance and develop strategies to address shortfall in targets.Allocate sales accounts and targets to Sales Officers and monitor sales team performance and implement incentive schemes to motivate Sales Officers to achieve sales targets.Generate and follow up on sales leads.Negotiate variations in price, delivery and product specifications with customers.Ensure ongoing collaboration with Marketing and Operations functions to determine effective pricing of products and services.Set evaluation parameters to measure customer satisfaction. Maintain awareness of market trends, customer needs and competitor initiatives and devise strategies to optimally utilize market opportunitiesRelevant first degree in engineering – Bsc /HNDMinimum of 8 years post qualification experience in telecoms, Power, Oil & Gas.Financial Planning and StrategyGood understanding of Sales Planning, Competitive Analysis,Understanding the Customer and good knowledge of Product DevelopmentGood working knowledge of MS – Excel, Word, power pointProject Management experience is a mustAbility to work with minimal supervision.Good business communication & Presentation skills.Strong influencing skills.

Attractive Package