New Job Vacancy at ESAfrica

COMPANY PROFILE: This Company is primarily a value added services company focusedparticularly on the telecommunications industry. The firm’s interests spanvarious sectors including Telecom, Power and Financial services. As the company expands itsoperationsandportfolio ofservices, it requiresa digital and mobile advertising product lead

JOB SUMMARY:

The mobile advertising business manager isresponsible for managing, planning and implementation of the company’sinnovative and exciting mobile advertising services and all related services.

Responsibilities include:

Manage the digital and mobile advertising business unitBuild relationships with and sign up advertising agencies, advertisers, media houses, production houses, other mobile advertising platform providers etc.Supervise subordinates and be responsible for the business unit’s profit & loss statementDesign and  implement all marketing activities as relates to digital and mobile advertisingLead the sourcing of marketing campaigns and their executionAssist with the sign up of telecommunications operators to the company’s mobile advertising serviceManage the relationship with telecommunications operators and all stakeholdersLead the process for certification of the company with necessary industry & regulatory bodiesDevelop innovative digital and mobile advertising products & servicesEnsure the company remains current with the digital and mobile advertising industry’s trends and outlook

Qualifications/Requirements:

A bachelor’s degree (preferably in communications, marketing or a related field)A postgraduate qualification is preferredAt least 5 years of experience in marketing and advertisingAt least 2 years of experience as a managerAPCON certification a plusSelling and business development experience in the services industrySignificant relationships in the industry including with advertisers, advertising agencies, regulatory bodies, media houses, production houses etc.Excellent communication and presentation skills.Ability to sell and build relationshipsExceptional leadership and effective decision making skills.Must be detail oriented with proven ability to oversee projects from initiation to execution.Ability to interact with clients, senior management and staff.Ability to build, manage and motivate teams.The ability to manage multiple priorities and projects in an ever changing environment to meet deadlines

COMPENSATION: Competitive

To Apply: send your resume to jobtrain@es-africa.com. Tell a friend!

Marketing Associate at ESAfrica

COMPANY PROFILE:

A startup company with the rights to distribute customized editions of international branded board games of high intellectual, educative and behavioral modification values across Africa. 

Job Summary:    

The ideal individual will work closely with Senior Marketing Associate in developing, managing and executing the firms Marketing strategy across Brand Management, PR, Media and External communications.

Specific responsibilities include the following:

•Undertake market analysis to include details on the market characteristics (market size and growth - market trends and market attractiveness); competitor characteristics (product characteristics, competitor marketing strategies, sales force activities, pricing analysis).

•Undertake strategic market planning analysis by identifying foreseeable threats to avoid and opportunities to pursue, environmental analysis, customers to serve, competitors to challenge, product characteristics on which the business will compete, market segmentation and product positioning analysis.

•Conduct research on new and established markets, forecast changes in the market environment, seek and develop areas of business opportunities.

•Support Senior Marketing Associate to analyse customer questions, identify trends and recommend appropriate actions to the Marketing head.

•Work with Regulatory agencies to ensure that content of all promotional material is fully supported by the product Information and literature, and in accordance with the guidance offered by local and international codes of conduct.

•Assist with development of advertising, public relations and all marketing communications to meet product objectives.

•Support project teams on products development from inception to commercialization.

•Support project team to define product vision.

•Support sale and project teams in developing and defining business requirements for retention products.

•Participate in cross-functional teams to execute product development plan.

•Identify media outlets for press releases and promotions.

•Enforce brand marketing guidelines in trademarks, logos, and publications.

•Support development and tracking of marketing budgets.

•Measure success of various marketing campaigns.

•Support project team with organising promotional events

•Helping to drive online traffic with web-related campaigns

•Writing marketing content 

•Support client relationships

•Writing reports and analysing data

REQUIREMENTS

A good degree in Marketing, Business management or related discipline (Professional qualification would be recognised)

Minimum 2/3years post qualification experience gained in a similar function

Strong understanding of customer and market dynamics and requirements

Thorough understanding of branding principles and tactics through multimedia

Ability to design, develop and implement both strategic programs and supporting tactics 

Strong project management skills with demonstrated ability to multi-task and set priorities within tight timelines and high client expectations

Ability to quickly grasp complex technical and business concepts and express them in clear languages

Product Development

COMPENSATION/PERKS:          

Competitive

To Apply: Forward a copy of your resume to jobtrain@es-africa.com

Media/Communication Manager at EsAfrica

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